Feeding India
Niharika Jain is a seasoned business manager currently with Publicis Groupe since March 2022, specializing in performance marketing, where management of budgets exceeding ₹6 Crores per month has led to a 400% increase in revenue for Airtel CCTV within six months. Niharika has a robust background in digital marketing, having worked with over 50 e-commerce firms at AdYogi, where campaigns on platforms like YouTube achieved a 5x-10x return on advertising spend. Previous experience includes a summer internship at ASICS Corporation focused on e-commerce implementation, as well as a role as CEO of an online store with Wooplr. Niharika also serves as a volunteer for Feeding India and has held a campus brand ambassador position at Uber that involved analyzing marketing strategies and executing promotional campaigns. Niharika holds a Bachelor of Commerce (B.Com.) degree from Panjab University and a Master of Business Administration (MBA) from Punjab Agricultural University.
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Feeding India
Feeding India is a not for profit organization, designing interventions to reduce hunger among underserved communities in India. In January 2019, Zomato and Feeding India (registered as Hunger Heroes) collaborated to eradicate hunger and malnutrition in India. All efforts are concerted towards providing better food to more people. Through our targeted interventions for child and maternal malnutrition, we are working towards bringing large-scale systemic transformation in the nutrition landscape of India.