Juliana Rapalee

Juliana Rapalee is a seasoned digital marketing professional with extensive experience in driving customer acquisition and managing marketing strategies. Currently serving as Digital Marketing Manager at Fender Musical Instruments Corporation since May 2021, Juliana previously held the same title at CLI Studios, where notable achievements included a 48% improvement in cost per acquisition and a significant increase in trial volume. Juliana's expertise also includes a role as Digital Marketing Strategist at Fender, leading creative strategies and redesigning marketing campaigns to enhance conversion rates. Earlier experience at Weber Shandwick involved managing B2B marketing initiatives that resulted in substantial site traffic and lead generation. Juliana's career began with a foundation in writing and marketing through various internships and positions, including a notable role as a Fashion and Society Columnist. Juliana holds a Bachelor of Arts degree in Political Science from the University of Washington.