Amaya Jiménez Burguillo is a seasoned marketing professional with extensive experience in digital marketing, social media strategy, and e-commerce coordination. Currently serving as a TikTok Ads Specialist at Fever, Amaya is responsible for executing global paid campaign strategies and staying updated on TikTok trends. Previous roles include Marketing Manager at PicSil, where responsibilities ranged from developing marketing strategies to managing digital campaigns and analyzing performance metrics. Prior experience also includes positions at APACHE DIGITAL, PAULIE, Ketchum, and El Ibérico Gratuito, covering various aspects of social media management, public relations, and journalism. Academic qualifications include a Master's degree in Marketing and a Bachelor's degree in Journalism, complemented by specialized courses in online marketing strategies and growth hacking.
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