Marc Reeves

Head Of Global Strategic Partnerships at Fever

Marc Reeves has extensive work experience in various industries, including sports, gaming, and marketing. Marc began their career as a Legal Assistant at Beveridge & Diamond in 1995 before transitioning to roles in the sports industry. Reeves worked at the NFL Players Association and the New Orleans Saints in 1997, primarily focusing on football operations and marketing. Marc then joined IMG in 1998, where they held positions as Manager of Business Development and Vice President, responsible for sponsorship sales, athlete endorsements, and sports marketing consulting. During their time at IMG, Reeves generated over $350 million in new partnership revenue. In 2009, they co-founded Lionside, a social gaming company, and served as Chief Business Officer. Lionside was later acquired by ngmoco / DeNA. Reeves then held the position of International Commercial Director and Managing Director of NFL Canada at the National Football League from 2010 to 2015. In this role, they oversaw marketing, fan development, and revenue-generating partnership activities for the league outside of the US and had full P&L responsibilities for Canadian operations. From 2015 to 2021, Reeves worked at Nike, where they held several leadership roles, including Head of Brand for Football and General Manager of Nike+ Member Services. Marc was responsible for overall strategy, brand management, marketing, and go-to-market efforts across various channels. In 2019, Reeves joined Barns Burnt as an Investor, Non-Executive Director, and Advisor. Marc then served on the Board of Directors at Relo Metrics from 2021. Currently, Marc Reeves holds the position of Head of Global Strategic Partnerships at Fever, starting in 2022.

Marc Reeves completed their Bachelor of Arts (BA) in Economics and Political Science at Kalamazoo College from 1991 to 1995. From 1996 to 2000, they attended Tulane University Law School, where they obtained their Doctor of Law (JD) degree with a concentration in Sports Law. During their time at Tulane University, Marc also served as the Associate Editor-In-Chief of The Sports Lawyers Journal. Additionally, from 1998 to 2000, they pursued an MBA at Tulane University's A.B. Freeman School of Business, focusing on Marketing and Management. No information is provided regarding Marc Reeves' education prior to college.

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Timeline

  • Head Of Global Strategic Partnerships

    December, 2022 - present

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