Marketing and Merchandising

The Marketing and Merchandising team at Freemans Grattan Holdings focuses on curating a compelling product assortment and driving targeted marketing initiatives to enhance brand visibility. They collaboratively strategize on inventory selection, promotional campaigns, and media planning, ensuring that fashion and homeware offerings resonate with customer preferences while optimizing sales performance. Through innovative marketing approaches and data-driven insights, the team aims to elevate the overall customer experience and solidify FGH's position in the competitive online retail landscape.