Albena Yurukova is an experienced marketing professional with a focus on brand management in the food and home & personal care sectors. Currently serving as Global Brand Manager at FICOSOTA since September 2015, Albena manages the sweet snacks portfolio and leads global brand strategy and planning, including new product development. Previously held roles include Brand Manager for LATAM and Brand Manager for Bulgaria and Romania, where responsibilities encompassed implementing marketing strategies, performance analysis, and project management. Albena's career began with internships focusing on marketing campaigns and public relations. Educational credentials include a Master’s Degree in Marketing from Universitat Autònoma de Barcelona and a Bachelor’s Degree from the University of World and National Economy.
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