Lina Segerdahl

Lina Segerdahl has a diverse work experience spanning across various roles and industries. Lina co-founded and currently holds the position of COO at Fieldstream, a company they established in 2021. Prior to that, Lina worked as a Consultant/Owner at Vivilu AB starting from January 2021. From 2014 to 2020, they were also a Consultant/Owner at Experienca Consulting AB. Additionally, Lina served as the CEO and co-founder of Pure Effect AB from 2014 to 2019. Before that, they held roles at Unilever, where they first worked as the Nordic Media Director from 2011 to 2014, and then as the Senior Nordic Brand Manager GB Glace from 2010 to 2011. Lina's earlier experience includes working as an Account Director at MindShare Sweden from 2000 to 2010, a Controller at H&M from 1999 to 2000, and as the Co-founder/COO of Annonsbokarna AB from 1995 to 2000.

Lina Segerdahl pursued their education at Linköping University from 1994 to 1999. During this time, they obtained a Master of Science degree in International Business, focusing on the Spanish option as their field of study. In 1996 and 1997, Lina also had the opportunity to study at Universidad Carlos III de Madrid, although the specific degree and field of study pursued during their time there are not provided.