Barry Penland currently serves as the Sales Development Manager at Fiery, which became a separate independent company from EFI in February 2023. Prior to this role, Barry Penland was employed at EFI (Electronics for Imaging) from April 2007 to April 2023, where the title held was Sales Development Manager. Barry Penland's extensive experience in sales development within the imaging industry is underscored by a significant tenure at both EFI and Fiery.
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Fiery
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Fiery is the leading provider of digital front ends (DFEs) and workflow solutions for the growing industrial and graphic arts print industries. With a customer base that includes over 2 million DFEs sold globally, the company offers innovative software and cloud-based technologies that deliver fast performance, stunning color, and exceptional print quality across a broad range of toner and inkjet-based production printing devices. A widely respected brand for over 30 years, Fiery first established its technology leadership in color management and print image quality, enabling customers to achieve the ideal result, first time and every time. That legacy of customer-focused innovation continues today with Fiery DFEs and workflow driving the leading brands across a wide array of industry segments, including commercial print, packaging, signs & display graphics, ceramics, building materials, textiles and other specialty applications. The company has created a broad global online community of experts in the industries it supports as a platform to openly share their expertise and experiences with others, as well as capturing customer feedback to direct future development. Fiery’s overriding aim is a commitment to excellence in customer service for our partners, dealers and end customers.