Virgile de La Dure has extensive experience in analytics and digital performance management, currently serving as Measurement Director for fifty-five in France. Previous roles include Senior Analytics & Tracking Manager and Analytics & Tracking Manager at fifty-five, Consultant Performance Digital at Altran, and Chef de projet at The Blue Pill. Additionally, Virgile has held the position of Chef de publicité digital & Traffic Manager at Base&co, showcasing a strong background in digital marketing and project management.