Mathilde Rolland is an experienced marketing professional currently serving as Growth Marketing Manager at Fifty since January 2023. In this role, Mathilde is responsible for developing annual lead generation strategies to enhance the Sales pipeline through multichannel marketing campaigns. Prior to this position, Mathilde worked at Goodays (formerly Critizr) from April 2016 to January 2023, where roles included ABM Manager, Marketing Program Manager, and Marketing Event Manager, focusing on targeted marketing strategies for high-potential accounts and executing field marketing plans across multiple countries. Mathilde's earlier experiences include roles at Amazon UK, AXECIBLES, and La Poste Isère-Savoie, encompassing customer success, SEO project management, and internal communications. Mathilde holds a Master's degree in Direct and Digital Marketing from IAE Lille and a DUT in Communication from IUT2 Grenoble.
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