Filippo Bianchi

Sports Marketing Global Coordinator at FILA

Filippo Bianchi is an experienced sports marketing professional currently serving as the Sports Marketing Global Coordinator at FILA since February 2022. In this role, Bianchi oversees the coordination of the company's sports PR agency and develops global marketing strategies for the sports performance segment. Additional responsibilities include managing sports marketing calendars, assisting athletes and clubs, and enhancing brand visibility through strategic partnerships and sponsorships. Previously, Bianchi held various positions including Owner of I Castagnoni - Country Resort & Wellness, Marketing & Sales Advisor for J Basket Monferrato, and Head of Marketing and Sales for A.S. Junior Casale Monferrato. Bianchi's background also includes significant projects with RCS Sport, focusing on events like The Color Run Italy and the Davis Cup. With a strong foundation in education from Università Bocconi and Università Cattolica del Sacro Cuore, Bianchi has cultivated a successful career in sports marketing and events management.

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