Laura Nicole Gutierrez

Laura Nicole Gutierrez is an experienced professional in data analytics and science, currently serving as Líder de Analítica at Finanzauto since October 2021. In this role, Laura leads an interdisciplinary analytics team focused on economic and financial analytics, digital marketing, user profiling, credit origination, psychometry, and pricing modeling, employing agile methodologies for decision-making across various departments. Previously, Laura held positions such as Científica de Datos, where the development of a socio-environmental impact scoring algorithm was notable, and has experience in economic research, administrative tasks, and financial product advisory roles. Laura holds a Master’s degree in Analytics and Business Intelligence from Universidad de La Salle, alongside various diplomas in data science and applied economics.