Brian Palmer has a diverse work experience in the field of digital marketing and sales operations. Brian currently serves as the Digital Marketing Director at Finario, where they oversee the company's capital planning solution. Prior to this, they worked as an Advisor at Modern Lacrosse.
In 2020, Brian held the position of Director of Marketing and Sales Operations at Outdoor Design and Living. Here, they developed and executed comprehensive marketing and sales strategies, improving revenue through increased brand reach and implementing effective CRM and marketing automation tools.
From 2018 to 2020, Brian was the Head of Global Digital Marketing at beqom, where they set the overall strategy for digital marketing campaigns and SEO, ensuring the achievement of KPIs and generating leads, opportunities, and customers within budget.
Before this, Brian worked at Connection for eight years, starting as a Senior Digital Marketing Manager. Their role involved reshaping the marketing strategy of the company, executing successful marketing campaigns, redesigning websites, and building digital marketing campaigns for partner companies.
Brian has also served as an Advisory Board Member for the Hewlett Packard Enterprise Product Marketplace and as the Director of Product Marketing and Business Development at Sitoa Corporation.
Brian began their career at TechDepot - An OfficeDepot Company, where they held the role of Senior Product Marketing Manager. Brian also worked as a Product Marketing Manager at Tech Depot 4Sure.com and as a Sales/Operations Manager at Tech Depot, playing a crucial role in growing the company from a start-up to a $200M business.
Brian Palmer studied Business Administration Management at Husson University. Brian obtained several certifications from reputable institutions, starting with Google Analytics in January 2010. In February 2016, they obtained the AdWords Search Certification from Google AdWords Certified. In May 2019, they earned the HubSpot Inbound Marketing Certification from HubSpot. In July 2019, they obtained the Growth-Driven Design Certificate from HubSpot Academy. Lastly, in January 2020, they acquired the HubSpot Marketing Software Certified certification from HubSpot Academy.
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