Vaughn Lawrence

Vaughn Lawrence is an accomplished digital marketing professional with extensive experience in driving marketing strategies across various organizations. Currently serving as the Director of Digital Marketing at Greater Philadelphia YMCA since June 2021, Vaughn focuses on enhancing SEO and local SEO while creating seamless member experiences. Previously, Vaughn held the position of AVP, Digital Marketing at Wedbush Securities, managing content direction and strategy, leading sponsorships, and spearheading campaigns that successfully raised over $500,000 for philanthropic efforts. Earlier career roles included serving as Director of Communications & Technology at the Pennsylvania Association of Mutual Insurance Companies, where Vaughn significantly increased revenue and sponsorships. Vaughn began the professional journey as a Marketing and Communications Intern at the same association, contributing to website traffic growth and event registration initiatives. Vaughn holds Bachelor's Degrees in Journalism and Psychology from Penn State University.