Finch Brands
Lauren Bogen is a Senior Director of Consumer Insights at Finch Brands, bringing years of experience in research and marketing analysis. With previous roles at companies like AMC Global and GfK, Lauren has a strong background in market research and project management. Lauren also has experience in academia, having conducted research on LGBT niche marketing and greenwashing in the cosmetics industry while at Saint Joseph's University.
Finch Brands
Finch Brands is a boutique brand consultancy that exists to help brands win when it matters most. We accomplish this by blending insight, intuition, and creativity to shape brand strategy and drive people to action. Our services span insights, M&A branding strategy, brand architecture, design, and more. Finch Brands was founded in 1998 by pioneering executives instrumental in the ascent of David’s Bridal and IKEA. This heritage of blended client-side and agency experience is alive and well today across our team of strategists, researchers, and designers from companies such as Campbell Soup, Kimberly-Clark, Subway, Birds Eye and more. Recent well known Finch Brands clients include Nutrisystem, Samsung, Splenda, Brown-Forman, CubeSmart, Conair, Fathead, and the Philadelphia 76ers. Proud generalists, we work horizontally across B2C, B2B, and non-profit sectors, as well as vertically from startups through Fortune 100 companies.