Paolo Giambertone is an experienced digital marketing professional currently serving as the Head of Digital Marketing at Fineco Bank since May 2023. Prior to this role, Paolo worked as a Senior Advisor at Accenture from January 2019 to April 2023, focusing on digital growth in financial services. Additional experience includes senior advisory roles at yourDIGITAL and consulting work across various sectors, including healthcare and beauty. Paolo has held significant positions in digital marketing, including Head of Digital Channels at ING Italia and a tenure at ING DIRECT NV in several marketing capacities. Academically, Paolo holds a Master's degree in Comunicazione d'Azienda from Università Ca' Foscari Venezia and has served as a lecturer in Data Analytics at the SdM School of Management at Università di Bergamo.