Jon Whitby

An experienced senior leader with over 18 years of customer and digital experience across international businesses. My leadership skills allow me to effectively collaborate with global teams and build data strategies to extract meaningful insights and create exceptional omnichannel experiences.

Throughout my career, I have excelled in strategy creation and implementation, particularly in high-growth businesses. My focus has been on performance marketing and enhancing the overall customer experience. I have successfully built large cross-functional teams across multiple countries, fostering collaboration and driving success on a global scale.

I have experience at a strategic level and hands-on experience, with the ability to jump in when needed without micro-managing the team. Understanding customers and delivering outstanding experiences is a key strength of mine. I leverage the right technologies and employ effective measures for success. For example, I led the global marketing and direct sales of nib Travel Insurance for multiple years, generating over $130 million in gross written premiums (GWP) per year and effectively managing eight-figure marketing budgets. During the challenging times of the COVID-19 pandemic, I successfully steered the travel business to record profits.

I am agile and creative, drawing from my strong background in graphic design and user experience. My curiosity and strategic mindset drive me to achieve desired outcomes, and I am adaptable to various strategic challenges.