Taru Annala

Taru Annala is an experienced professional in customer insight and research, currently serving as the Customer Insight Manager at Finnair since March 2022. Prior to this role, Taru was the Lead Analyst at PunaMusta Digital Oy, where leadership of the data and analytics team was essential. Taru's journey at Finnair began in 2015 as Manager of Customer Research, contributing significantly to customer data insights and research methodologies. Earlier experience includes positions as Research Manager at both Alma Media Corporation and Innolink Research Ltd, where responsibilities involved market studies and stakeholder collaboration. Academic qualifications include a Master's Degree in Computer Science with a focus on Human-Technology Interaction from the University of Tampere, as well as Master's Degrees in Economics and Social Sciences from LUT University and Joensuun yliopisto, respectively.