Dana Chen Shlezinger

Dana Chen Shlezinger is a seasoned marketing professional with extensive experience in the digital advertising landscape. Currently serving as the Senior Director of Marketing at FireArc Technologies LTD since September 2025, Dana previously held the position of Head of Media at 888holdings from April 2019 to December 2024, where responsibilities included managing multiple media teams, directing brand and acquisition strategies, and establishing partnerships with media service providers. Other notable roles include Leadership in programmatic media buying at 888holdings, Marketing Specialist positions focused on consulting for B2B and B2C companies, and Head of Video at Media Shakers Corp, where Dana was pivotal in building a profitable video advertising department. Dana holds an M.B.A. from The College of Management Academic Studies and a B.A. in Persuasive Communication from Reichman University.