Traci McKenrick

Traci McKenrick, CLFP, has a diverse work experience spanning multiple industries. Traci started their career as a Staff Writer Intern at The Batavian, where they reported on various topics and was responsible for writing short and in-depth stories. Traci then moved on to Rochester Institute of Technology as a Staff Writer Intern, where they conducted interviews, wrote news releases, and provided information to faculty, staff, and students. After that, they joined WBTA AM 1490 as a Studio Producer, where they operated the sound board for live broadcasts and assisted with promotional events. Traci then transitioned to Paychex as a Retirement Benefits Advisor, handling inbound calls and managing data for software programs. Their next role was at First American Education Finance, where they worked as a Marketing Manager, developing marketing campaigns and managing various channels. Currently, Traci is Vice President of Digital Marketing at First American Equipment Finance.

Traci McKenrick, CLFP, attended Rochester Institute of Technology from 2013 to 2016, where they obtained a Bachelor's Degree in Journalism with a minor in Public Relations & Advertising. In November 2018, they obtained the Certified Lease and Finance Professional certification from the CLFP Foundation.