Susannah Smoot Campbell

Susannah Smoot Campbell is the Founder & CEO of First Line Strategy, LLC, a growth strategy, business management, and marketing firm. Susannah Smoot has held various senior leadership positions in companies such as BMC Strategic Innovation, Jaipur Living, and Customer Strategy, LLC. Susannah has a strong background in marketing, strategy, and consumer insights, with experience in industries ranging from textiles to financial technology. Susannah Smoot holds an MBA in Marketing & Strategy from the University of Maryland and a BA in History, Political Science, and Spanish from the University of North Carolina at Chapel Hill.