Caroline Peters

Caroline Peters is a Senior Consultant in Business Transformation at EY, focusing on optimizing business processes and creating operating instructions for FinTechs and banks, and is also involved in the EY Startup-Academy. As a Co-Founder of Hightide Media, Caroline supports entrepreneurs with social media marketing and performance marketing. Prior experience includes serving as a Business Analyst at Ecovis Hanseatische Mittelstandsberatung GmbH & Co. KG, where Caroline managed projects on business development and conducted workshops, and roles in international sales at Reflex Winkelmann GmbH and Winkelmann Group, overseeing OEM clients and sales analyses. Caroline holds a Master's degree in Management of Small and Medium Enterprises and a Bachelor's degree in Business Administration, emphasizing management.