Carlos Reynard

Carlos Reynard is an experienced digital commerce professional with a strong background in enhancing customer experiences and driving e-commerce strategies across various leading companies. Currently serving as Director at First Retail Inc. since March 2020, Carlos leads digital transformation initiatives and client services focused on direct-to-consumer clients. Previous roles include Senior Manager of Ecommerce at NetApp, where Carlos developed cloud e-commerce strategies and managed partnerships with major cloud providers, and a similar position at Adobe, where product requirements for the Creative Cloud customer experience were delivered. Early career experience includes senior roles at Hightail, VMware, and Sun Microsystems, where Carlos successfully increased conversion rates and executed online marketing strategies. Academic credentials include a degree from Suffolk University.