FirstHive
Farzana Abdul Rawof is a Cloud Support Engineer at FirstHive, a Customer Data Platform, since April 2022. Previously, Farzana held the position of Oracle Database Administrator at IBM from April 2008 to January 2010, and at Wipro from January 2006 to March 2008. Additionally, Farzana served as an Oracle Database Administrator at White House Business Solutions Pvt Ltd from October 2004 to December 2006 and at Galaxy Infosys Pvt. Ltd. as a Software Developer from February 2003 to September 2004. Farzana holds a Master of Computer Applications (MCA) and a Bachelor of Computer Science, both from Indira Gandhi National Open University.
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FirstHive
FirstHive is a premier global Customer Data Platform - a tool for consumer marketing enterprises to consolidate all their opt-in first-party consumer data. Once deployed, FirstHive becomes the single source of truth of customer identity & data within the enterprise’s marketing and analytics ecosystem. FirstHive acts as the single brain orsystem of intelligence by delivering seamless cross-tool & cross-channel communication for the marketing teams and with its out-of-the-box recommendation & assisted decision engine, directly enhances CX and marketing ROI objectives. FirstHive is a California-headquartered company with operations and customers across the US, India, and ASEAN.