FirstLight Federal Credit Union
John Keeter serves as the Director of Business Intelligence at FirstLight Federal Credit Union, where leadership spans three teams focused on Business Intelligence, Change Management, and Process Improvement. Prior to this role, Keeter gained valuable experience as the Manager of Business Intelligence at Inmar Intelligence, where oversight of a team of analysts included providing consultancy for external clients in the CPG/Retail sectors. Keeter’s previous positions include Senior Business Intelligence Analyst at K&W Cafeterias, overseeing IT and e-Commerce as Vice President of Information Technology, and managing operations at Piedmont Candy Company. A transformative leader, Keeter also held roles at Astoria/General Espresso Equipment Corporation and Delhaize America, and contributed to community initiatives as Past President of Winston-Salem Tennis Inc. Keeter holds an MBA from Pfeiffer University and a Bachelor of Science from Gardner-Webb University.
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FirstLight Federal Credit Union
FirstLight Federal Credit Union is happy to be a part of LinkedIn and look forward to sharing our member-centric stories, employee highlights, and even open positions to go-getter candidates. Serving the El Paso, Fort Bliss, and Las Cruces communities in Texas and New Mexico, our hard-charging cooperative has a simple purpose— “Improve lives. Achieve dreams.”—and our growing financial institution has been doing this for 66 years! With over $1.4 billion in assets, our 350+employees understand it takes excellence, it takes relationship building, it takes ownership, and it takes everyone! Do we work hard? Absolutely! But we are motivated to deliver the best member experience through our ‘darn, nice people’ and latest technology—providing our members working alternatives to bank when they want, not when they have too. And oh yea, we love building relationships with local businesses, school districts, and universities too. In fact, the Credit Union is offering an affinity card with New Mexico State University (Go Aggies!), and recently opened a satellite, self-service technology office at Texas Tech University Health Science Center—El Paso. Our diverse team is a part of the respective communities we serve—serving in many leadership roles like the El Paso Chamber of Commerce, YMCA, and Boys and Girls Club. And through our very own FirstLight Community Foundation, we actively deliver financial wellness programs. In addition, with every funded FirstLight loan, one dollar goes toward the El Pasoan’s Fighting Hunger and Casa de Peregrinos food banks. Our goal is to have an impact on one million families in the next ten years.