Bill McLochlin

Bill McLochlin is a seasoned professional with extensive experience in digital marketing and content strategy. Currently serving as the Director of Digital Campaigns for Global Brand and Marketing at Fiserv since August 2018, McLochlin has successfully developed lead nurture email programs that revitalized over 300,000 leads and established a metrics reporting process for the email center of excellence. Prior to Fiserv, McLochlin held multiple leadership roles at Turner Broadcasting from 2000 to 2017, including Senior Editorial Director for TBS/TNT, where significant contributions included managing content strategy across various platforms and launching Emmy-nominated applications. McLochlin's career also includes early work as a feature writer for Roughcut.com, showcasing a diverse skill set spanning marketing, editorial, and digital production within the entertainment industry.