Creative & Visual Team

About

The Creative & Visual Team at Fjällräven is responsible for crafting and maintaining the visual and creative identity of the brand. This team produces engaging and inspiring content through photography, videography, and design to highlight the functionality and durability of our outdoor clothing and equipment. They also oversee visual merchandising to ensure cohesive and aesthetically pleasing presentations in stores and promotional materials. By combining artistic direction with strategic visual communication, the team plays a crucial role in conveying Fjällräven's mission and values to a global audience.