Michelle Martinez

Michelle Martinez possesses a robust background in eCommerce and digital merchandising, with experience at FKA Brands Ltd, Brooks Running, Columbia Sportswear Company, and Under Armour. As Manager of eCommerce Digital Merchandising at FKA Brands Ltd, and previously as a Senior eCommerce Merchandiser, Michelle has demonstrated a strong capability in optimizing online sales strategies. At Columbia Sportswear Company, a role as Search Analyst involved providing strategic recommendations to enhance site performance for European and North American markets. Michelle's expertise also extends to sustainability, having led initiatives at Under Armour as a Sustainability Consultant, focusing on product sustainability goals and integrating best practices for material development. Michelle holds a Graduate Degree in Sports Product Management from the University of Oregon and a Bachelor of Business Administration from California State University-San Bernardino.