Lara Banker

Lara Banker is a seasoned marketing professional with extensive experience in performance marketing, analytics, and strategic planning. Currently serving as a Senior Marketing Planning & Analytics Manager at flaconi, Lara leads marketing forecasting and KPI analysis to foster growth marketing. Previously, Lara held significant roles at 81cents, Babbel, ASTRAL, and the Museum of Pop Culture, where achievements included driving substantial revenue growth and leading diverse teams in successful campaigns. An advocate for pay equity, Lara also contributes as a Volunteer Pay Equity Advisor for 81 Cents. Academic credentials include an MBA from Indiana University and a Bachelor's degree in Fine/Studio Arts from Taylor University.