Andrea Hernández Medina

Andrea Hern is an experienced marketing professional currently serving as the Industry Marketing Manager at PROS since June 2020, where responsibilities include developing go-to-market strategies and industry-specific messaging for the food and consumables sector. Andrea has previously held roles at PROS such as Industry Specialist II, Content Specialist II, and Marketing Graduate Development Program Associate, focusing on content lifecycle management and cross-functional collaboration to enhance marketing processes. Andrea's earlier experience includes a marketing internship at PROS, where event research and web page optimization were key tasks, and participation as a Marketing EDGE Collegiate Summit Scholar, gaining insights into data-driven marketing techniques. Andrea holds a BA in Business Administration and Communication Studies from Southwestern University.