Flipside Group
Alex Kong is a seasoned professional with extensive experience in digital strategy and creative technology. Currently serving as the Senior Vice President of Digital Strategy at Flipside since January 2025, Alex leads innovation at the crossroads of creative experiences and technology. As the founder of Kong Creative, LLC, Alex has created a responsive agency that addresses the evolving needs of clients in the digital space. Previous roles include Senior Vice President at Resolute and Weber Shandwick, where Alex directed creative technology teams and strategic initiatives. Over a career spanning from 1998, Alex has developed core competencies in brand strategy, digital marketing, content strategy, and creative production, bolstered by a BA degree in Graphic Arts and Geography from the University of Vermont.
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Flipside Group
We are Flipside, a creative digital agency specialising in high-impact design & technology projects. We don’t preach about the transformational power of tech, we make it a reality. We get what seems like the impossible. Done. Flipside is a part of the Weber Shandwick Collective, with an 100-strong team of mobile, XR and digital experts based between 2 studios in London and New York. We work across digital transformation, digital product development, AR/VR, marketing and analytics. We work in that sweet spot where strategy and creativity meets high-tech delivery.