Julio Lacerda

Julio Lacerda is a seasoned marketing professional with extensive experience in brand management and strategic marketing across multiple industries. Currently serving as Senior Global Brand Manager at Flora Food Group since August 2023, Julio has previously held roles such as Freelancer in Global Content Strategy at Philips and Head of Marketing at Procter & Gamble. During a decade at Procter & Gamble, Julio led significant initiatives, including the successful management of Brazil's Fabric & Home Care category and driving substantial growth in the Gillette Female business. Julio's expertise encompasses 360-degree marketing strategies, new product launches, and P&L accountability, complemented by a Master's in Digital Marketing from the Digital Marketing Institute. Earlier experience includes inventory management at Zara Brasil, showcasing a solid foundation in operational analysis and performance metrics.