Marketing and Sales Operations

The Marketing and Sales Operations team at Florence Healthcare is responsible for driving the company's growth by developing and executing strategic marketing initiatives, optimizing customer engagement, and managing sales processes. This team collaborates closely to enhance brand awareness, generate leads, and support customer success, ensuring that research sites and sponsors effectively utilize Florence's software solutions for clinical trials. With a focus on strategic initiatives, they work to streamline operations and maximize the effectiveness of sales and marketing efforts, ultimately contributing to the advancement of clinical research.