Florensis
William Barbier has extensive experience in research and development within the horticultural sector, currently serving as the Head of the R&D department at Florensis since August 2009, focusing on innovation and production process development. Prior to this role, William was the Technical Support Manager at Ball Horticultural Company, where optimization of production processes and new crop introductions were key responsibilities. William's background includes roles in market research, health project coordination, and various training positions, with a strong educational foundation in Crop Science, Development Economics, and International Agro-Development from renowned institutions such as Wageningen University & Research and Université Paris Nanterre.
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Florensis
Florensis is an innovative, second-generation family business that has proven its success over the years. We providing professional growers with new varieties and plant propagation material since 1941.