Rocco Decicco

Rocco DeCicco is an experienced marketing professional with a strong background in institutional and healthcare marketing. Currently serving as the Director of Institutional Marketing at Tampa General Hospital since 2020, Rocco develops strategies to enhance US News and World Report rankings across multiple service lines. Previously, Rocco was the Associate Director of Marketing for NYU Langone Health's Perlmutter Cancer Center, contributing to its recognition as a leading oncology facility. Rocco's tenure at Cancer Treatment Centers of America included roles as National Director of International Programs and Director of Business Development, where business growth strategies and patient operations were key focuses. Rocco also has marketing experience at The Nielsen Company, overseeing marketing initiatives and significant digital marketing achievements, and Johnson & Johnson, managing corporate communications. Rocco holds an MBA from Drexel University's LeBow College of Business and a Master's in Communication from Rutgers University.