Florida Power & Light
Cristina Habersetzer is an accomplished professional with extensive experience in user experience, digital content marketing, and communications. Currently serving as Manager of User Experience and Digital Projects at Florida Power & Light since August 2017, Cristina has held multiple roles that demonstrate a strong focus on user experience and digital strategies. Previous experience includes positions as Content Marketer at DCR Workforce and Content Marketing Manager at BFS Capital, where strategic content development and marketing automation were key responsibilities. Cristina's earlier roles at GardaWorld involved senior management of digital marketing initiatives and internal communications. With a B.A. in Communications from Florida Atlantic University, Cristina is adept at enhancing brand visibility and creating impactful content across various platforms.
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Florida Power & Light
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Florida Power & Light Company is the largest energy company in the United States as measured by retail electricity produced and sold, serving more than 5 million customer accounts or an estimated 10 million+ people across the state of Florida.