Florida Restaurant & Lodging Association (FRLA)
Ashley Jackson has a strong background in marketing and sales. Ashley most recently worked as the Director of Membership Marketing at the Florida Restaurant & Lodging Association. Prior to that, they served as a Media Buyer & Planner at VISIT FLORIDA, where they planned and executed media buys, identified unique media buying opportunities, and negotiated for media as needed. Ashley also has experience at iHeartMedia, where they worked as an Account Executive, identifying and soliciting new business, servicing and growing relationships with clients, and developing persuasive proposals. Ashley also worked as a National Sales Assistant at iHeartMedia.
Ashley Jackson attended Lawton Chiles High School from 2006 to 2009. After completing high school, Ashley pursued higher education at Florida State University - College of Business from 2009 to 2013. During this time, Ashley studied Marketing and Management and earned a Bachelor of Science degree.
Florida Restaurant & Lodging Association (FRLA)
The Florida Restaurant and Lodging Association (FRLA) is Florida’s premier non-profit hospitality industry trade association. Founded in 1946 as the Florida Restaurant Association, FRLA merged with the Florida Hotel and Motel Association in 2006. FRLA’s more than 10,000 members include independent hoteliers and restaurateurs, household name franchises, theme parks and suppliers. The association’s mission is to protect, educate and promote Florida’s $111.7 billion hospitality industry which represents 1.4 million employees. Dedicated to safeguarding the needs of the membership, FRLA provides legislative advocacy to ensure the voices of its members are heard and their interests are protected. The association offers regulatory compliance and food safety training through SafeStaff® and FRLA’s subsidiary, RCS Training. The FRLA Educational Foundation provides industry-developed, career-building high school programs throughout the state.