Roel Kroeks is an experienced professional in the fields of innovation and digital product management, currently serving as Team Product Owner for Digital Innovation and leading chatbot initiatives at Florius. Prior roles include Innovation Project Manager at SeniorWeb and Investment Manager at Stinngo. Roel has also held the positions of Senior Publisher of Digital Propositions and Publisher at Springer Media, as well as Publisher at Wolters Kluwer Legal & Regulatory Nederland. Roel holds a Master's degree in Civil Law from Utrecht University, obtained between 1999 and 2006.