Izabel Ortiz is a skilled UX and product designer with extensive experience in the tech industry, currently serving as a UX Designer and Senior Product Designer at Fluency Academy since August 2022, where responsibilities include developing and testing a new study platform. Prior roles include Senior Product Designer at RD, focusing on user behavior and marketplace solutions, as well as Product Designer roles at Santander Brasil and The Bridge Social, contributing to multiple digital startup initiatives. Earlier experience encompasses positions at Banco Sofisa S/A, VML BRASIL, and entrepreneurial leadership at Catioro, a pet accessory brand. Izabel holds a Pós-graduação Lato Sensu in User Experience Design and Beyond from Pontifícia Universidade Católica do Rio Grande do Sul, alongside previous degrees in Strategic Design Management and Social Communication.
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