Michael Friedberg

Flux was built to help businesses shift their thinking, act faster, and move with confidence in an unpredictable world. We are working with ambitious B2B leaders to define their stability moment and shape strategies that adapt, turn challenges into growth opportunities and drive forward impact and momentum. Our Expertise-as-a-Service model combines strategic business leadership with fractional executive support to ensure every strategy turns into action and transfers the skills you need to succeed. We won’t sell you a plan and step out, we gather domain experts, roll our sleeves up, shape it and go together with you into implementation. We work with you to: 🔹 Realign strategy with shifting market conditions 🔹 Connect sales, marketing, and product into one growth system 🔹 Build the internal capability to scale sustainably 🔹 Lead from within as fractional executives when and where needed 🔹 Bring structure and rhythm to execution Success doesn’t come from the safe zone - it comes from bold moves, it comes from the edge, it comes from exploring what’s possible beyond what is. We help you do that. 📍 Based in Aotearoa, working across NZ + AU 🌐 fluxb2b.nz | ✉️ hello@fluxb2b.nz