Iñaki Soroa is a seasoned executive with extensive experience in leadership roles across various industries. Currently serving as CEO of EVAGroup since January 2000, a family-owned business specializing in non-alcoholic beverages, Iñaki also co-founded STARMUS UNIVERSE 2007 SL, an international festival dedicated to science communication and art. In addition to these roles, Iñaki contributes as a member of the Board of Directors for key organizations including the Federación Española de Industrias de la Alimentación y Bebidas, FoodDrinkEurope, and ECOVIDRIO, where Iñaki also holds the position of President. Iñaki's earlier career includes project management at PW Consulting and various positions at Banco Santander. Iñaki holds an MBA from the University of Houston and completed an executive program at IESE Business School.