Footshop
Adriana Hurbych has over eight years of experience in marketing and analytics, currently serving as Chief Marketing Officer at Footshop since August 2021. Prior to this role, Adriana was Head of Marketing at eyerim, a prominent European premium eyewear e-retailer, from September 2018 to July 2021. Adriana's expertise in analytics was further cultivated at Exponea as Conversion Rate Manager and Senior Customer Analytics Consultant, where responsibilities included enhancing client communication and boosting conversion rates through data-driven strategies. Earlier experience as a Data and Media Analyst at MEC involved evaluating the effectiveness of online formats and campaigns for major clients using advanced analytical techniques. Adriana holds a Master's degree in Quantitative Methods in Economics from Slovenská pol'nohospodárska univerzita v Nitre.
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Footshop
Footshop is a global medium that connects culture, subcultures, groups and individuals together into a collective with on thing in common - love for streetwear. Since 2011, we've defined the current state of fashion on the streets and online, focusing on providing access to limited and premium collections. Thanks to this, you can find both popular brands such as Nike, adidas, Vans or Reebok, but also premium fashion brands like Rick Owens, Raf Simons, CDG, Yeezy and Y-3 on our website. Our portfolio also includes high-valued product series such as Vans Vault, Nike ACG and NikeLab, as well as being a part of the adidas Consortium - a limited network of retail stores with access to the best adidas has to offer. As part of our own responsibility, we take part in ecologically sustainable activities that include our five stores based in the capital cities of central and eastern Europe. Locally, we support artists, brands and interesting creative projects. At the same time, we collaborate with global partners, thanks to whom we've introduced several of our own sneakers - namely, adidas and KangaROOS. Our identity is based on fighting stereotypes, acceptance and fulfilling our dreams in the streetwear industry. Come fill your dreams with us. From Prague to every street in the world, we're Footshop.