Trent Cannon is a Product Innovation Manager at FordDirect, where Trent assesses new products to improve profitability and growth for Ford Dealers nationally. Trent has a background in digital marketing and has served as a Digital Marketing Consultant for Ford Dealers in South Texas. In their previous roles, Trent has worked as an Independent Consultant for Black Diamond CSM, Director of Ecommerce at Bert Ogden Auto Group, Director of E-Commerce at Group 1 Automotive, Director of Marketing Communications at Clay Cooley Motors, in addition to various other roles in digital marketing and e-commerce. Trent has also worked as a Customer Relations Manager at Finnegan Auto Group and as a Sr. Market Analyst at Drive Lending. Trent holds education from Klein and Lone Star College.
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