Aaron Abentheuer

Aaron Abentheuer is a seasoned professional with a robust background in design and technology. As the Founder of New Material since January 2020, Aaron focuses on creating AI-native products and has successfully incubated projects like FieldDay and Anonymous Camera. Currently serving as an Advisor for Forma Health, a venture aimed at preventing injuries in tennis, co-founded by Rafael Nadal and Dr. Ángel Ruiz-Cotorro, Aaron leverages expertise in health and sports science. Previously, at IDEO from November 2015 to December 2019, Aaron held roles as Senior Designer and Interaction Designer, contributing to significant projects for H&M Group, Meta, and Ford. Aaron earned a Bachelor of Arts in Interaction Design from Hochschule für Gestaltung Schwäbisch Gmünd.