Jay Pattisall currently serves as Vice President and Principal Analyst at Forrester since September 2017. Prior experience includes roles such as Director of Brand Planning at MMB and VP, Group Director of Creative Strategy at Digitas. Jay has held various strategic positions in companies including Anthem Worldwide, Butler, Shine, Stern & Partners, Modernista!, McCann Erickson, The Richards Group, and StrawberryFrog, accumulating extensive expertise in brand planning and strategic development. Academic achievements include a Master's degree in Communication/Advertising from Virginia Commonwealth University and a Bachelor's degree in Theatre and English Literature from Randolph-Macon College.
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