Linnea Soderman

Linnea Soderman is a seasoned professional in retail management and sales with extensive experience in high-end and luxury brands. At Fortnum & Mason, Linnea serves as Head of Corporate and Private Sales since September 2021. Prior roles include Head of Sales for Beauty, Jewellery and Accessories at Liberty, and Business Manager for Beauty. Linnea also held Sales Manager positions at Harrods, overseeing Women's International Collections and Beauty, Perfumery, and Cosmetics. Early career highlights include General Manager at Luxottica, where Linnea established a flagship Sunglass Hut and the world's first Ray-Ban store in Covent Garden, as well as Assistant Store Manager positions at Aurora Fashions Ltd and Lindex. Linnea's professional journey began as Store Manager at The Body Shop, where success was achieved in setting up a flagship store. Educational qualifications include training at Trade University and Upper Secondary School at Burgardens Gymnasium.