Lisa Hinze

Lisa Hinze is a Marketing Specialist for DACH at Fossil Group, Inc. since August 2023, focusing on campaign management and development across various brand portfolios including Fossil and Michael Kors. Prior to this, Lisa held multiple marketing positions at Sony Europe, where responsibilities included managing consumer communications, creating social media content, and optimizing promotional strategies, resulting in significant increases in social media engagement and email communication effectiveness. Earlier roles involved channel marketing, product marketing, and digital content creation, demonstrating robust expertise in end-to-end marketing strategies and data-driven decisions. Lisa holds a Master of Arts in Business, Language & Culture from the University of Southern Denmark, as well as degrees in International Relations and International Management from esteemed institutions.