Serena Rizzo is a seasoned product and marketplace consultant with extensive experience in product management, user research, and marketplace growth, actively supporting mid and early-stage startups since 2017. Currently serving as a Product Coach at Founders Factory and a mentor for female founders at Hatch Enterprise UK, Serena has a proven track record as a Product Manager at NeoKe and previously with Yaga, where key agile frameworks were implemented. Serena's background includes significant roles at Plato and Mercari, where strategic initiatives in customer experience and product development were led, contributing to revenue growth and operational excellence. Educational credentials include a degree from Università Cattolica del Sacro Cuore and a linguistic education from Liceo Linguistico Teresa Ciceri.
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