Patricia Arenas Dávalos

Design Manager at Fracttal

Patricia Arenas Dávalos has over 9 years of work experience in the design and marketing industry. Patricia began their career in 2012 as a Senior Digital Graphic Designer at Screen Media Group, where they were responsible for creating creative proposals and designing banners, landing pages, emailings, and corporate identities. In 2015, they worked as a UI/UX Web Designer at dinbog, where they generated design solutions for the platform and designed interfaces. That same year, they also worked as a Director of Art at mood · cross media agency, where they were responsible for designing interfaces and user experiences for the website of the newspaper EL UNIVERSAL. In 2016, they worked as Head of Art at Happiness · Advertising Agency, where they were in charge of creating landing pages, emailings, web pages, and corporate identities. In 2017, they worked as a Graphic Designer at Grupo CTO, where they were responsible for art design for social networks, corporate presentations, and POP material. In 2018, they worked as a Graphic Designer at Fracttal, where they were responsible for refreshing the brand and designing user interfaces for the Fracttal web and mobile app. Patricia then co-founded Publicistas En Chile in 2018, and in 2019, they worked as a Design and Marketing Coordinator at Bosca Chile, where they were in charge of the company's entire image, product data sheets, catalogs, image cleaning, video production, video editing, social media activations, and improving the user experience in e-commerce. Finally, they are currently working as the Head of Design at Fracttal, where their responsibilities include creating creative and strategic visual concepts, designing intuitive and interactive prototypes, and creating Style Guides and UI patterns.

Patricia Arenas Dávalos has a diverse education background. Patricia obtained a Diplomatura in Diseño de experiencia digital e interfaz de usuario (UX/UI) from Universidad Diego Portales in 2022. Patricia also obtained a Graphic Designer degree from Colegio Universitario Monseñor de Talavera between 2007 and 2010. Additionally, they have a Diploma del Curso de Diseño de Interfaces y UX from Platzi, which they obtained in April 2019.

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