Xavier Jourson

Xavier Jourson is a versatile content producer, lecturer, and brand ambassador with extensive experience in the sports and media sectors. Currently serving as a content producer and host for the Olympic Games 2024 at France Télévisions, Xavier Jourson also operates independently as a speaker, lecturer, producer, and columnist since January 2020. In academia, Xavier Jourson holds lecturer positions in Sport Business Management at ISG Sport Business Management and The American Business School of Paris, and teaches marketing at CEFAM Centre d'Études Franco-Américain de Management. Additionally, brand ambassador roles include associations with Castelli Cycling, Trek Bicycle, and arena Water Instinct. Previous professional experiences include production management for Warner Bros. Discovery and column writing for Radio-Canada. Education includes ongoing studies at L'inis and a Bachelor's degree in Administration & Economy from Université Lumière Lyon 2.